Your shop name will be displayed at the top of your shop-the page that shows everything you have for sale-and it will be part of the URL or web address of your unique Etsy shop. Name your shopĬhoosing a shop name is the first step you’ll take in creating an identity for your business on Etsy. Bonnie Kaye Whitfield screenprints the wrapping paper and home goods she sells in her shop, Bonnie Kaye Studio, in her Philadelphia, Pennsylvania workspace. Read on for her helpful tips and a checklist of the essential items you’ll need to open your shop so you can start strong.
It might have been a slow start, but since listing her first item in October 2014, Bonnie has learned a lot.
"I also read a lot of other product descriptions to find a layout that I thought worked for me." After opening her shop, she started to get impatient the screenprinted linens and wrapping papers she listed weren’t getting as many views as she hoped. "I looked at a lot of product photos, but mostly products that are similar to mine, and took notes," she says. Now, Bonnie knew she would need to put in some extra effort to make her shop stand out. She had started an Etsy shop in the past, but the Etsy marketplace had grown and the tools available to sellers had changed. When Bonnie Kaye Whitfield opened her shop Bonnie Kaye Studio in 2014 in Philadelphia, Pennsylvania, she was excited to be starting a business on her own. Opening your own shop might sound daunting, but you can get up and running in a few simple steps. When you open a shop on Etsy, you join a thriving community of makers, craftspeople and curators. Whether you knit cozy hats in your spare time, design wedding invites for friends or find the best mid-century treasures at your local flea market, Etsy is a great place for you to start a creative business.
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